Your site has a native integration into Google Analytics that makes it easy to have website visitors tracked in Google Analytics (and other Google Tracking Tools). Additionally, the site already tracks site visitors automatically through our native analytics feature, so, adding your own Google Analytics ID is purely optional.
The integration into Google Analytics is based upon Google’s Global Site Tag technology, also known as gtags. This supports several Google-owned tracking technologies. This means you can include your ID for the following Google properties:
- AdWords Conversion ID (AW-*)
- Flood Light / Double Click Tracking ID (DC-*)
- Google Global Measurement ID (G-*)
- Google Analytics Property ID (UA-*)
How to Add Google Analytics
If you have not already, you need to create a Google Analytics account, create a property, add a data stream, and set up data collection within your Google Analytics account. To learn how to do this, see [GA4] Set up Analytics for a CMS-hosted website.
To add Google Analytics to your site:
- In the left panel, click SEO & Settings, and then click the Google Tools tab.
- Type your Google Analytics code.
- Type Enter to confirm.
Because your site already has statistics through your dashboard, it is not usually necessary to also track statistics through Google Analytics. This option is provided as a convenience to users already familiar with Google Analytics, or who specifically require Google Analytics.
Invalid Google Analytics Account Error
This means your Google Analytics account is invalid, misspelled, or you are using the wrong code.
IP Anonymization and Privacy
The native site analytics and Google Analytics integration both implement IP anonymization by default. This means that the IP address of site visitors is not directly sent to Google Analytics or to the site's native analytics.
Upon your request, we can disable all tracking for your site. This will remove native site analytics, and any other built-in technology that tracks users. To disable tracking, contact Support.